Delta Beverages has assured consumers that it has sufficient beer stocks to meet the anticipated surge in demand during the festive season.
Speaking after a recent tour of the company’s production plant by Industry and Commerce Minister Mangaliso Ndhlovu, Delta finance director Alex Makamure said production lines were operating smoothly and were well prepared for the Christmas period. Said Makamure:
“We have enough beer for Christmas. Our factory is running smoothly. Yes, there might be some kind of mismatch here and there, but generally, we have enough capacity to meet the demand.
“In some cases, there might be complaints about a particular brand, not the overall supply.
“Some people favour the Carling Black Label, and we might be running more of it, but there are customers who prefer other brands.
“Overall, we believe we will be able to supply the market.”
Makamure acknowledged that demand had risen sharply in recent years and conceded that the company could still face shortages in some areas, particularly in the supply of lager beer. He said:
“Our sector has grown in the last few years to the extent that we might disappoint a few customers in the limited supply of lager beer because we need to invest more to cover the gaps. But we are confident about the future.
“We believe government policies will allow us to grow.”
More: H-Metro
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