Speaking during a Zim Digital meeting in Chiredzi, Secretary for Information, Media and Broadcasting Services George Charamba criticised the Zimbabwe Broadcasting Corporation (ZBC) for failing to decentralise coverage to all the administrative districts in the country.
Responding to concerns raised by residents led by Chiredzi United Residents and Ratepayers Association chair Mr Jonathan Muusha, Charamba urged ZBC to abandon its ‘city-centric programming philosophies’. Said Charamba:
Why can’t he (Mr Muusha) be on Good Morning Zimbabwe, just give me one good reason? Is his face so ugly, is he so dark? Is his vocal chord so bad? These are what we term ‘city-centric programming philosophies’ and are you aware you are undermining national unity because if I am outside the country’s discourse it means essentially you have disenfranchised me. I would have been viewed as a foreigner in my mother- land.
Charamba said he will retire when ZBC is no longer biased towards urban coverage.