Cavendish Lloyd Zimbabwe launches new cigarette

Zark, a new cigarette brand was launched by the company  Cavendish Lloyd Zimbabwe.  The company is targeting a 10percent market share as well as selling at least 3 million sticks per month.

Norbert Chimushamu, a director of Cavendish Lloyd Zimbabwe, speaking at the corporate launch on Friday  said:

Zark is a full-flavoured cigarette, relatively high in tar and nicotine to obtain a real tobacco taste, composing 100 percent flue-cured Virginia tobacco without any additives, flavourings or chemical components that needn’t be in a good tobacco anyway

Zimbabwe is not so big and there aren’t that many players that matter so there is room for something new.